5&Vine
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WE’RE 5&VINE.
WE HELP CHALLENGER
WE HELP
CHALLENGER
BRANDS WIN.

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5&Vine champions an evolved form of capitalism — one that benefits shareholders, communities and the planet. We help brave, socially-minded Challengers defy the odds and come out on top.

5&Vine creates and markets Challenger Brands that are looking to redefine the status quo and win. Brands that exemplify how purpose and profitability can coexist. And as a B Corp, we have the credentials to back it up.

We exist to realize positive change as we help socially conscious brands win. And on this journey, we know that every decision matters.

We believe in Stakeholder Capitalism: optimizing long-term value creation for businesses, people, and the planet.

Before taking action, we think deeply and consider all stakeholders: employees, customers, investors and the communities in which you operate. Because we know that the sum of our decisions will dictate the impact of our work.

5&Vine Manifesto: Our Guide To Decision-Making

Our Manifesto is more than just words, it’s our moral compass that guides us to think, live, and work ethically.

THE EARTH

THE 5&VINE TEAM

THE CHALLENGERS

Our Team


5&Vine is a multidisciplinary team of thinkers, creatives and tinkerers who are challenging the the way the world thinks, creates and acts. Only experienced professionals at the top of their game.

RAHUL RAJ

Founder & CMO

BRAD RUDIN

Executive VP

ADDISON GILL

Marketing Director

ANA CALVACHE

Sr. Graphic Designer

LIANA SHENGELIIA

Digital Designer

TANIA MAJDALANI

Sr. Marketing Manager

SATISH SAINI

Sr. Technical Architect

KRITIKA CHATTERJEE

Digital Project Manager

NAVEEN KUMAR

Sr. Web Developer

Enough Talk. Let’s Dance.

Ready to enter the ring with a Challenger Brand Agency? Book a chat, and we’ll show you how we’ll unleash your growth and better the world.

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