Privacy Policy

5&Vine champions an evolved form of capitalism — one that benefits shareholders, communities and the planet. We see your data as exactly that, your data, so we limit the information we collect and will never sell your data. This Privacy Policy is meant to help you better understand how we collect, use, and personal information collected by using 5andvine.com.

What We Collect and Why

We collect personal information when you submit a request through our contact form including name, email, company, how you heard about us and a custom message. We also collect your name and email address if you choose to sign up for our newsletter. You have control over the information that you submit through this process.

We use this information to follow-up with you based on your request.

Like many other websites, we use “Cookies.” A Cookie is a small piece of data stored on your computer or mobile device by your web browser. We use cookies to improve our user experience through aggregate analytics.

Google Analytics

We also use third-party cookies through Google Analytics, a website analytics service provided by Google Inc (“Google”) to optimize our website. This information is generated by cookies about the use of the website (including your IP address) and is transmitted to and stored by Google on servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators, and providing other services relating to website activity and internet usage to the website operator.

In addition, our website uses Google Ads and Google Signals, which are also services by Google. Google Ads conversion tracking and remarketing also uses cookies to measure the performance of digital ads and to show you personalized ads on websites that use Google Ads. 

Google signals are session data from sites and apps that Google associates with users who have signed in to their Google accounts, and who have turned on Ads Personalization. This association of data with these signed-in users is used to enable cross-device reporting, cross-device remarketing, and cross-device conversion export to Ads. This Google information may include end user location, search history, Youtube history and data from sites that partner with Google and is used to provide anonymized insights into users’ cross device behaviors. 

You may refuse the use of cookies by selecting the appropriate settings on your browser. However, please note that if you do this, you may not be able to use all functions of this website. Furthermore, you can prohibit Google from collecting and analyzing the cookie generated data about your use of the website (including your IP address) by clicking here or downloading and installing the browser plugin available here: http://tools.google.com/dlpage/gaoptout?hl=en.

MailChimp

Customer/subscriber email addresses are stored in Mailchimp for the purpose of sending out newsletters. You can opt out at any time by clicking the “unsubscribe” link at the bottom of any of these emails.

MailChimp’s Privacy Policy: https://mailchimp.com/legal/privacy/

MailChimp’s Cookie Statement: https://mailchimp.com/legal/cookies/

HotJar

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.

We will not disclose personal information that you provide on its website to any third parties other than to a Company agent except:
i) in accordance with the terms of this Privacy Policy, or
ii) to comply with legal requirements such as a law, regulation, warrant, subpoena or court order, and/or
iii) if you are reporting an adverse event/side effect, in which case the Company may be required to disclose such information to bodies such as, but not limited to, Canadian and/or international regulatory authorities.
Please note that any of these disclosures may involve the storage or processing of personal information outside of Canada and may therefore be subject to different privacy laws than those applicable in Canada, including laws that require the disclosure of personal information to governmental authorities under circumstances that are different than those that apply in Canada.

There may be links from our website to other websites; note that this Privacy Policy applies only to our website and not to websites of other companies or organizations to which our website may be linked. You must check on any linked sites for the privacy policy that applies to that website and/or make any necessary inquiries in respect of that privacy policy with the operator of the linked site. These links to third party websites are provided as a convenience and are for informational purposes only. We do not endorse or are responsible for these linked websites.

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our service, or we are legally obligated to retain this data for longer time periods.